Ready for 10K new users per launch

Context

Iman Gadzhi is one of the best-known names in online business and AI education. Ghostwriter OS is his AI copywriting platform: agents that write ads, funnels, emails and content from the user’s brand DNA. He launches it through Monetise, his program for building an online business with AI, where his software comes as a bonus. I was responsible for Ghostwriter on the AI side.

My part

Ghostwriter was run by two people: a developer and me on the AI side. Together we built it and kept it running.

• Built the product with the developer, then maintained it.
• Created and maintained the agents, skills and prompts, and the flows behind them.
• Shipped new agents and skills as Iman’s team asked for them.
• Handled user support with the developer, launch after launch.
• Worked as the link with Iman’s team: requests, updates and follow-up, in English.

Two examples

• Offers without invented bonuses. The offer generator was adding bonuses and features the product did not have. I rewrote it so the product charter stays the source of truth, with current plans and future features kept apart.
• A revenue plan that always hit the same number. Iman’s team asked why YouTube monetisation plans for very different audiences landed on the same revenue. I traced it to a product rule, not the prompt, and laid out two ways to change it.

Result

Each Monetise launch brought around 10,000 new users into Ghostwriter. Two of us kept the platform, its agents and its support running through them.